Privacy Policy

Art Xcellence ("we", "us", or "our") respects your privacy. This Privacy Policy explains how we collect, use, store, and protect personal information when you visit our website, register for an account, or use our developmental art assessment platform.

This policy applies to parents, guardians, students, and other users of Art Xcellence services in India.

1. Information we collect

We may collect the following types of information:

• Registration details: name, mobile number, email address, and child's age
• Account and subscription data: plan selected, billing status, and service preferences
• Artwork and submissions: images, files, and related metadata uploaded for assessment
• Assessment data: reviewer scores, comments, ACIF framework results, and report content
• Communication data: messages sent to us and delivery details for reports (including WhatsApp)
• Technical data: IP address, browser type, device information, and usage logs

2. How we use information

We use personal information to:

• Create and manage user accounts
• Provide assessments, reports, and platform features
• Deliver reports and service communications
• Process subscriptions and customer support requests
• Improve platform security, performance, and user experience
• Comply with legal obligations

3. Children's information

Our Services are designed for children aged 4 to 12. We collect child-related information only as necessary to deliver assessments and only where a parent or guardian registers and manages the account. We do not knowingly collect personal information directly from children without appropriate parental authorisation.

4. Legal basis and consent

We process personal information based on your consent, contractual necessity, legitimate business interests, and compliance with applicable law, including India's Digital Personal Data Protection Act, 2023 (DPDP Act), where applicable.

5. Sharing of information

We do not sell personal information. We may share information with:

• Assessors and internal team members involved in reviewing submissions
• Service providers such as hosting, messaging, analytics, and payment partners
• Authorities when required by law or to protect rights, safety, and platform integrity

Third-party providers are permitted to use information only as needed to perform services for us and subject to appropriate safeguards.

6. Data retention

We retain personal information for as long as your account is active or as needed to provide Services, comply with legal obligations, resolve disputes, and enforce agreements. Assessment records may be retained to support progress tracking and report history unless deletion is requested and permitted by law.

7. Data security

We implement reasonable administrative, technical, and organisational measures to protect personal information against unauthorised access, loss, misuse, or alteration. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

8. Your rights

Subject to applicable law, you may have the right to:

• Access personal information we hold about you
• Request correction of inaccurate information
• Withdraw consent where processing is consent-based
• Request deletion or restriction of processing, where applicable
• Lodge a complaint with the relevant data protection authority

To exercise these rights, contact us using the details below.

9. Cookies and analytics

Our website may use cookies or similar technologies to support basic functionality, remember preferences, and understand usage patterns. You can control cookies through your browser settings, though some features may not function properly if cookies are disabled.

10. International transfers

Your information is primarily processed in India. If data is transferred outside India, we take steps to ensure appropriate safeguards consistent with applicable law.

11. Changes to this policy

We may update this Privacy Policy from time to time. Material changes will be posted on this page with an updated date. Continued use of the Services after changes become effective constitutes acceptance of the revised policy.

12. Contact

For privacy requests or questions, contact:

Art Xcellence
Pune, Maharashtra, India
Email: art@artxcellence.in
Phone: 90213 17877